Telia “Summer Sale”
Piñata teamed up with TBWA\Helsinki and Craig & Karl from Agent Pekka to craft a summery, illustrated world for Telia, the new generation telco.
This summer sale campaign included series of animated films and an animated marketing asset package to be rolled out in every media format imaginable.
Head of Consumer Marketing Communications: Hanna Forsström
Marketing Manager: Antti Häkkinen, Marita Tuomisto
Copywriter: Aleksi Erma
Art Director: Jere Saulivaara
Account Director: Klaus Bärlund
Project Manager: Outi Helminen
Production Company: TBWA\Screen
Sound Design: Post Control / Tuomas Soppela
Illustrations: Agent Pekka / Craig & Karl
Producer: Hanna Heikkilä
Piñata producer: Harri Hakala
Piñata artists: Mika Rantala, Jani Toikka
Marketing asset package