Black Horse “Recycled Underwear”
There is over 150 million tons of plastic waste in world’s oceans. The new Black Horse boxers are created using recycled plastic bottles and thus help us reduce the amount of plastic waste ending up in the oceans worldwide.
Client: Orkla Care Finland
Brand: Black Horse
Client representatives: Elina Standertskjöld-Nordenstam, Emilia Kajamaa
Agency: Folk Finland
Account Director: Jussi Sahrman
Creative Director: Marko Vuorensola
Copywriter: Axa Fahler
Designer: Mika Junna
Motion designer (DOOH): Miika Hyvärinen
Production: Piñata
Designer: Raine Kuusi
3D Artist: Sakari Hakkarainen
Retouching: Raine Kuusi, Tuomas Korpi
Producer: Harri Hännikäinen
Tags: Advertising
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